When Charging Dollars-For-Hours Is OK
Aloha! Welcome back!
Just starting out or switching niches?
Most business coaches will cringe if you want to charge by the hour.
But I think in some cases it is OK - especially if you are new to business or new to a specific topic that you would like to enter.
My ultimate goal for clients is that they have a recurring revenue coming into their business that covers all their desires on a monthly (or even daily) basis.
I want them to figure out the type of lifestyle they want out.
I want them to actually go out and price things.
Then together we’ll create a premium package at the right pricing to fund their lifestyle and for optimum positioning in the marketplace.
But if you are a brand new entrepreneur or you are switching topics or niches - I think it is OK for you to have some beta clients that are a low commitment of your time and even charging by the hour or creating a customized package for them.
You are going to learn so much from these beta clients…
- What their needs are and how you can help them.
- You’ll be able to test and “work the bugs out" of your offering while getting paid to do so.
- You’ll see what is missing in your market - where is the void so that you can position yourself as the one and only solution.
- And most important get some cash coming in as soon as possible!
So it is OK.
Play “Let’s Make A Deal” on your sales conversations in the beginning and customize packages for clients.
Then, once you start seeing patterns in what people need and how you can help them, you can then put together your premium package that brings in money every single month (or daily)!
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Erica Duran is a former Fortune 50 Executive turned Freedom-Based Business and Lifestyle Mentor for entrepreneurs and influencers on the rise who are meant to impact millions, earn millions, and Never Settle!
She provides customized hands-on implementation-based coaching to help entrepreneurs dramatically simplify their business and life, yet still make extraordinary profits.
Erica is the creator of the Paid For Your Presence™ Method, Masterclass, and Mentorship.
She is the host of the two Paid For Your Presence™ Podcasts (long-form and short-form) and is a full-time digital nomad minimalist who "lives" at the resorts that sponsor her content.
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